In 2023, Matie Natov developed a landing page for a paid YouTube campaign targeting startups and small businesses to advertise on a major social media and camera company's app, reaching a younger audience of Gen Z and Millennials.
Supporting a Social Media Campaign
See the advertising campaign that the landing page supported on YouTube:
Building a Mobile-first Landing Page
Since most users came to the landing page from the YouTube video ad, it was imperative for Matie to optimize the webpage layout for a mobile viewing experience.
